The results will shape the campaigning direction of the Trust over the coming season.
In the second set of key findings, we cover on field performance and priorities for next season, ENIC’s stewardship of THFC, Supporter Liaison Officers, Policing/ Stewarding and match day behaviour.
Members and 28% Non-Members.
ON FIELD PERFORMANCE
Reflecting a difficult season at Spurs, 78% of respondents were either highly dissatisfied or dissatisfied with the on field
performance of THFC over the 2013-14 campaign.
In terms of priorities for the coming season, Champions League qualification topped the list with 69% of respondents
considering that the top priority for THFC. The FA Cup was considered the second priority with the Europa League third and the League Cup as the lowest priority.
Satisfaction with ENIC’s stewardship of the Club is fairly evenly spread with a slight majority satisfied or highly satisfied
(42.4%) with 27% neither satisfied nor dissatisfied and 30.4% highly dissatisfied or dissatisfied.
However, 64% were either highly dissatisfied or dissatisfied with the Board’s engagement and communication with fans, with 34%
feeling it has declined over the past 5 years.
This is an area THFC is committed to improving over the coming season.
SUPPORTER LIAISON OFFICER
Only 6% of respondents were aware of Tottenham’s Supporter Liaison Officer and the remit of the SLO role. Considering the purpose of the role, this is concerning and it is clear the Club need to do more work to promote the SLO to supporters and ensure engagement with fans is taking place.
In subsequent discussions, THFC has committed to explore ways of raising awareness of the SLO role both on and offline.
POLICING & STEWARDING
Positive results in this area with 51% satisfied or highly satisfied with stewarding at White Hart Lane (27% neither satisfied
49% were satisfied or highly satisfied with policing at White Hart Lane (31% neither satisfied nor dissatisfied).
41% were satisfied or highly satisfied with stewarding at away games (30% neither satisfied nor dissatisfied).
31% were satisfied or highly satisfied with policing at away games (35% neither satisfied nor dissatisfied).
MATCH DAY BEHAVIOUR
We asked fans where they normally purchased food and drink on a match day. 71% purchased from the surrounding area with just 21%
buying any refreshments inside White Hart Lane and 22% elsewhere.
Looking at the pattern of entry to the stadium, 41% entered the ground up to 30 minutes before kick off, with a further 28%
inside White Hart Lane up to 20 minutes before the game started. This is interesting as turnstile monitoring illustrates that the ground is normally c 70% empty 10 minutes prior to kick off.
We asked what would make them enter White Hart Lane earlier pre-match.
46% said better pre-match entertainment
36% said fan participation (surfer/tifo etc.)
43% said better catering options
45% said beer/alcohol deals
38% said more TVs/Sky etc. in the concourse
Results on national football campaigns and THST’s performance over the past year will be released on Friday 15 August.